Table of Contents:
1. Introduction
1.1. Target of the work
1.2. Approach
2. Theoretical framework for broadcasting valuation
2.1. Role of broadcasting
2.2. Broadcasting as a public good?
2.3. Alternatives for the provision of broadcasting programs
2.4. Forms of financing of broadcasting programs
2.5. Causality between revenue structure and
output of a broadcaster
2.6. Regulation forms of broadcasting
3. Russian television system in the period between 1950s and 2008
3.1. Soviet television from 1950s through to 1991
3.2. Russian television in its „golden age“ in 1991-1995
3.3. Russian television during media wars 1996-2000
3.4. Television in the era of cleptocracy 2000-2007
3.5. Television after the presidential elections of
March 2008: current issues, and trends for
future development of Russian broadcasting system
4. Current challenges and possible solutions
4.1. Consolidation of existing results and identification of
the current challenges of the Russian broadcasting system
4.2. Possible solutions and evaluation of
the potential of their successful implementation
5. Conclusion
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Institut für Rundfunkökonomie
